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ScaleupTool VendorVERIFIED

Outreach

Outreach is a sales execution and engagement platform used by revenue teams to manage prospecting, multichannel outreach, and pipeline workflows. The company provides tools for sequencing, conversation intelligence, forecasting, and analytics to help sales organizations improve productivity and revenue outcomes.

AI Strategy

Outreach embeds AI across sales workflows to automate rep tasks (e.g., meeting prep, follow-ups), extract insights from sales conversations, and improve pipeline visibility and forecasting. Its strategy centers on integrating AI into a unified sales execution platform rather than offering standalone foundation models.

Key AI Products

Outreach Kaia (AI assistant)Conversation intelligence (call recording/transcription/insights)Sales forecasting and pipeline analytics

Financials

Funding

Total Raised
$489M

Business Focus

Sales engagementRevenue operationsSales execution platformConversation intelligence

Competitive Analysis

Strengths

  • End-to-end sales execution platform spanning engagement, intelligence, and forecasting
  • Deep integrations with major CRMs and sales tools
  • Workflow automation and analytics for revenue teams

Challenges

  • Crowded category with strong point-solution competitors
  • Value realization depends on data quality and CRM/process adoption
  • Potential overlap with CRM-native capabilities

Competitors

Industries