This is like having a tireless junior sales rep who reads inbound leads, asks them a few smart questions over email or chat, and then passes only the truly interested and qualified prospects to your human sales team.
Manual lead qualification is slow, inconsistent, and expensive. Reps waste time chasing unqualified leads instead of engaging sales-ready prospects, which hurts conversion rates and increases customer acquisition cost.
Moat will come from proprietary qualification rules and playbooks tuned to each company’s ICP, plus tight integration into existing CRM/workflows that makes it hard to rip out once embedded.
Hybrid
Vector Search
Medium (Integration logic)
Context window cost and latency for high-volume lead flows; maintaining accurate, up-to-date qualification logic and integrations with CRM/marketing systems.
Early Majority
Focuses specifically on AI-driven SDR-style engagement and qualification rather than generic marketing automation, with more conversational, LLM-powered interactions and dynamic application of ICP/BANT-like logic.