This is like giving your company’s videos and images a smart librarian who can instantly find any clip or picture based on what’s inside it (people, objects, actions, scenes), even if no one ever tagged or labeled the files correctly.
Enterprises sit on huge libraries of unstructured visual content (videos, images, creative assets) that are poorly tagged and impossible to search at scale. This creates wasted production spend, slow creative workflows, and under‑monetized archives because teams can’t easily find or reuse existing assets.
Deep specialization in video/image understanding plus proprietary metadata pipelines and tagging ontologies built on customer visual data; once integrated into media workflows and archives, switching costs are high due to re-indexing and metadata dependence.
Hybrid
Vector Search
High (Custom Models/Infra)
High-throughput video processing and storage (compute cost for feature extraction and embedding generation across large media archives).
Early Majority
More narrowly focused on enterprise-scale video and image search with automated metadata, rather than being a generic cloud vision API; likely offers workflow- and domain-tailored search experiences for media/creative teams (temporal video understanding, scene-level tagging, and integration into MAM/DAM stacks).
2 use cases in this application