This is like giving every potential customer their own personal marketer. Monocle uses AI to tailor messages and offers to each person so emails, ads, and website content feel much more relevant instead of generic.
Most marketing campaigns blast the same message to large audiences, wasting spend and annoying customers. Monocle aims to use AI to personalize customer interactions across channels, increasing engagement and conversion while reducing manual campaign design work.
If effectively implemented, the moat would come from proprietary performance data on what messaging works for which audiences, plus embedding into marketers’ day-to-day workflows (CRM, email, ad platforms).
Hybrid
Vector Search
Medium (Integration logic)
Context window cost and latency when personalizing at high volume across large customer datasets.
Early Majority
Positioned as an AI-first personalization layer focused on tailoring customer interactions, likely with lighter-weight implementation than full marketing clouds and with more generative capabilities than traditional rule-based personalization.