This is about using AI as a smart digital marketing assistant that creates, tests, and optimizes your online ads automatically so you sell more without manually tweaking every campaign.
Reduces manual effort and guesswork in planning, creating, and optimizing ad campaigns for e-commerce, aiming to improve ROAS and lower customer acquisition costs while scaling spend efficiently.
Tight integration into ad-buying workflows and accumulated performance data across many campaigns can create a feedback loop that improves optimization quality and makes switching costs higher.
Hybrid
Vector Search
Medium (Integration logic)
Model inference cost and latency at high campaign volume, plus data privacy constraints when connecting to multiple ad platforms.