This is like putting a super-fast, super-smart coach and statistician inside the live UFC broadcast. It watches the fight in real time, analyzes every strike, movement, and situation, and instantly tells fans what’s happening and why it matters, in simple on-screen insights.
Traditional fight stats and commentary can’t keep up with the speed and complexity of mixed martial arts. Broadcasters struggle to explain in real time which fighter is actually gaining an edge, how a sequence is likely to play out, or how current action compares to thousands of past fights. This system automates deep, real-time analysis to make broadcasts more engaging, data-rich, and understandable for casual and hardcore fans.
Access to UFC’s proprietary historical fight data and tracking feeds, tight integration with UFC’s live production workflow, and IBM’s AI/analytics platform and services combine to create a data and integration moat that is hard for generic competitors to replicate quickly.
Hybrid
Vector Search
High (Custom Models/Infra)
Real-time inference latency and cost for processing multi-camera HD video streams and telemetry at broadcast scale while maintaining low latency for live TV.
Early Majority
This implementation goes beyond simple stats overlays by combining historical UFC fight data, real-time tracking, and AI to generate context-aware, in-fight insights tailored to MMA’s unique dynamics, embedded directly into the official UFC broadcast rather than as a third-party companion app.