Mentioned in 2 AI use cases across 2 industries
Think of this as turning your marketing team’s data and campaigns into a ‘self-optimizing machine’—AI watches everything that’s happening (ads, emails, website visits), figures out what’s working for which audiences, and then helps automatically adjust budgets, messages, and channels in near real time.
This is a buyer’s-guide style overview of software that acts like a “crystal ball” for marketers: it looks at your past campaign and customer data to predict which audiences, channels, and messages will work best next, so you can spend budget where it’s most likely to pay off.